Display advertisements attract prospects via websites, social media, or other digital platforms to boost sales, brand awareness, etc.
Mobile advertising implies displaying ads on mobile screens of the prospects. Now, more than ever, it is crucial to invest in mobile advertising because of a surge in mobile phone usage.
Video advertising comprises online ads that are displayed in the form of videos. With the reduced attention span of the audience, video ads are the ideal medium to reach prospects in an engaging way.
Native advertising is the process of displaying sponsored content on publishers’ websites without interrupting the regular flow of the webpage.
OTT/ CTV Advertising
OTT/ CTV advertising is the new age advertising which means delivering ads via connected TV to engage the audience where they spend most of their time at.
Interstitial ads are display or video ads that occupy the entire screen of web pages, views of mobile apps, or level of games.
Push notifications are those that appear even when the user is not browsing. It’s more like giving a friendly nudge to the users reminding them of your products or services.